Cheatsheets

Introduction: Understanding B2B and B2C Marketing Marketing to businesses (B2B) versus consumers (B2C) requires fundamentally different approaches, strategies, and tactics. B2B marketing targets organizations making purchases for business use, while B2C marketing focuses on individuals buying for personal consumption. These distinct audiences have different buying motivations, decision-making processes, and relationship expectations that significantly impact how […]

Introduction: Understanding B2B and B2C Models Business-to-Business (B2B) and Business-to-Consumer (B2C) are the two primary business models that define how companies market and sell their products or services. B2B refers to transactions between businesses, while B2C involves selling directly to individual consumers. Each model requires distinct strategies for marketing, sales, customer relationships, and operations. Understanding

Introduction: Understanding B Corp Certification B Corp Certification is a prestigious designation awarded by B Lab, a global non-profit organization, to for-profit companies that meet rigorous standards of social and environmental performance, accountability, and transparency. As of March 2025, there are 9,576 certified B Corporations across 160 industries in 102 countries. The certification verifies that

Introduction: Understanding Azure Core Services Microsoft Azure offers a wide range of cloud services, but four of its most foundational and widely-used services are Virtual Machines, Blob Storage, SQL Database, and Azure Functions. These services form the backbone of many Azure-based solutions, providing compute, storage, database, and serverless capabilities respectively. Understanding these core services is

Introduction: Understanding Azure CLI Azure Command Line Interface (CLI) is a cross-platform command-line tool designed to create and manage Azure resources. It allows administrators, developers, and DevOps professionals to execute commands through a terminal using interactive command-line prompts or scripts. Azure CLI provides a flexible and efficient alternative to the Azure Portal for managing Azure

Introduction: Understanding Azure Active Directory (Azure AD) Azure Active Directory (Azure AD) is Microsoft’s cloud-based identity and access management service. It helps employees sign in and access resources in external resources (such as Microsoft 365, Azure portal, and SaaS applications) and internal resources (like apps on your corporate network). Azure AD provides core directory services,

Introduction: Understanding Azure Cloud Platform Microsoft Azure is a comprehensive cloud computing platform offering a vast array of services for building, deploying, and managing applications through Microsoft’s global network of data centers. Azure provides Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS) solutions that enable organizations to

Introduction: Understanding Azure Security Microsoft Azure is a cloud computing platform offering various services including computing, analytics, storage, and networking. Security in Azure is crucial as it protects your organization’s data, applications, and infrastructure from threats and unauthorized access. Implementing proper security measures helps maintain compliance, prevents data breaches, and ensures business continuity in the

Introduction Azure Resource Manager (ARM) templates are JSON files that define the infrastructure and configuration for your Azure deployments. They enable Infrastructure as Code (IaC), allowing you to deploy, update, and delete all the resources for your solution in a consistent and repeatable way. ARM templates facilitate declarative syntax, making it possible to state “what”

Introduction Azure Key Vault is a cloud service for securely storing and accessing secrets, keys, and certificates. It provides a centralized solution for storing sensitive information such as API keys, passwords, certificates, and cryptographic keys while enforcing strict access policies. Key Vault helps maintain control of sensitive data by ensuring that secrets don’t leave Azure’s